The team at Water Pointe Realty Group knows how to sell a home. As a private, independent firm, our clients receive personalized attention and unparalleled customer service complete with all the resources of larger firms. Our agents work closely with our in-house creative team to develop a customized marketing plan that is specifically tailored to your home. Through a savvy combination of traditional advertising paired with robust online marketing techniques, Water Pointe Realty Group attracts qualified buyers to purchase your home.
Professional Photography & Virtual Tours
The first impression a potential buyer has of your home is primarily experienced via photography. Therefore, exceptional photographs are key to making your home standout amongst other listings. Water Pointe Realty Group’s professional marketing team will ensure your home is presented in its best light by using appropriate home staging techniques. We pay attention to every detail, using light and perspective to showcase the features of your home.
Designed in-house, our brochures feature exquisite photographs, paired with elegantly written descriptions. The brochures are printed on supreme paper and are presented to prospective buyers after showings and at open houses. Water Pointe Realty Group’s brochures are simply the finest “takeaway” for homeseekers to reference after a long day of house hunting.
According to the National Association of Realtors®, 92% of homebuyers used the internet to search for a new home. We have developed a substantial plan for attracting homebuyers to our online listings. Our team strategically distributes your listing information, along with photographs and virtual tours to a wide array of premier consumer websites. Your property will be featured on hundreds of high-traffic sites, allowing Water Pointe Realty Group to maximize every opportunity to attract qualified buyers to the table.
We create customized email campaigns for new listing announcements, open houses, company announcements, and much more. Each campaign is targeted to a specific audience from our network of valuable contacts. The ability to quickly showcase your property to select brokers, agents, and prospective buyers, amplifies our marketing efforts by keeping your home on the radar of other real estate professionals.
Although the internet drives most home searches, we feel it is important to diversify our marketing techniques. That’s why Water Pointe Realty Group continues to run weekly ads in local papers, including The Stuart News and The St. Lucie News Tribune. Our marketing team also seeks out regional and national magazines whose readership demographics align with prospective buyers. We have advertised in print publications such as Stuart Magazine, The Real Estate Book, Home & Land Magazine, Ocean Home Magazine, and the Met Golfer.
Social Media Marketing
In recent years, social media has become a major player in the online marketing game. It allows us to create an instant and recurring buzz about your home to a mass audience around the world. By posting your home’s listing on multiple social media platforms it can be shared with real estate professionals and home seekers, giving your home additional exposure in varied markets.